Best for: App and product ads for TikTok, Reels, Shorts, feeds, YouTube and the App Store.
Dialogue is optional for ads: AI writes the voiceover and on-screen text from the brief, and you edit it. What the ad does need:
Brand kit: logo (SVG or transparent PNG), brand colors and fonts; saved once per brand.
Brief: product name, one-line pitch, audience, call to action, landing URL.
Real product imagery: app screenshots or screen recordings, product photos (at least 3).
Scene references (recommended): images of the settings, kinds of people and moods to draft scenes from.
The Generate script button unlocks once the logo, the brief and at least 3 product images are in; the checklist shows what is missing.